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There are many startup founders who are confused regarding which growth strategies are essential for their businesses. To make things easier, I always suggest that content marketing is, mostly, the solution to their problems. Unlike paid ads that drain budgets without lasting impact, content marketing offers a budget-friendly way to engage extended and relevant audience […]
Since gaining universal popularity in 2010, the emoji has come a long way. First developed by digital designer Shigetaka Kurita in 1999, the emoji was originally used to improve the communications on an early incarnation of Japanese telecom giant NTT DoCoMo’s mobile network. Did you know? Emojis are not the same as emoticons. Emoticons are text-based […]
You’ve researched your audience. You’ve created mind-blowing content. You’re ready to launch your digital marketing campaign. But, all your efforts will be wasted if you don’t have a robust analytics system in place from the start. According to Renolon, over 55.49% of all websites use Google Analytics which has the largest market share at 26.87% […]
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